Help every customer find exactly what they need – no AI, just your expert knowledge turned into clear, rule-based recommendation flows. Embed a lightweight widget on your store and watch conversions grow.
From zero to personalised recommendations in minutes, not weeks.
Import your catalogue via CSV or add products manually. Attach custom attributes like size, colour, use-case, or budget range.
Create a guided questionnaire. Add questions with answer options and attach scoring rules that link answers to product attributes.
Drop two lines of HTML onto your site. Customise colours, button text, and position to match your brand.
Listen for the guseto:add-to-basket event and wire it into your store's cart – Shopify, WooCommerce, or custom.
Guseto is built on guided selling principles – no AI, no machine learning, no mystery algorithms. You define the rules; the engine applies them. Every answer your customer gives triggers filters and scores that you control, so recommendations are transparent and predictable every time.
Eliminate products that don't meet strict criteria. A budget cap of £500 means nothing over £500 appears – ever.
Award weighted points for preference matches. Products accumulate points from every matching answer – the highest scorers rank first.
Top-scoring products are presented as personalised recommendations with match indicators, images, and add-to-basket buttons.
Powerful recommendation logic wrapped in a beautiful, lightweight widget.
Combine hard filters and weighted soft scores to surface the most relevant products for each customer, every time.
Add a script tag and a custom element to any website. The widget loads asynchronously and won't slow down your page.
The widget fires a guseto:add-to-basket event with full product details. Wire it into Shopify, WooCommerce, or any cart.
Track sessions, completion rates, product clicks, and add-to-basket events. Understand what's working and optimise your flows.
Match your brand with custom primary colours, button text, and 6 widget positions including vertical side tabs.
Bulk-import your entire product catalogue with custom attributes from a single CSV file. Supports attr:* prefixed columns.
The Guseto widget doesn't manage your cart – it tells your site what the customer chose. Listen for a single JavaScript event and add the product to your platform's cart using its native API.
Every guseto:add-to-basket event includes:
product_id Guseto product IDname Product nameprice Product priceimage_url Product image URLrecommendation_id For analytics trackingFull integration guide available in your dashboard after sign-up.
Every interaction is tracked automatically. Understand your customers and optimise your flows with data.
Track how many visitors open the widget and start a flow.
See how many customers finish the full questionnaire.
Know which recommended products get the most interest.
Measure actual conversion from recommendation to cart.
See Guseto in action with three live demo stores, or sign up to start building your own flows.